4 Email Personalization Tactics That Are Sure to Get Clicks
Email is a notoriously fickle channel. Something as simple as tweaking the subject line can be the difference between an 8 percent or an 80 percent open rate.
Are you being data smart with your smartphone?
A few weeks ago, the new shiny iPhone XS entered the market. For all the Apple lovers out there, this might mean being the first to wrap your hands around the irresistibly smooth all-glass design, or finally upgrading your old glitchy iPhone 6 to the new model.
If this is you, I’m guessing you’re focused on the opportunity to start afresh, buy...
Construction accounting basics
Construction is unlike any other business. Building projects can last for months or even years – and you might be both an employer and a contractor. So how do you learn the basics of construction accounting?
GST and BAS tips for running a successful business
Successful businesses spend that little bit of extra time on record keeping and getting their tax right, including preparing and lodging business activity statements (BAS). Once set up and organised, you’ll save time in the long run.
How Customers Engage With Social Media Video: 8 Things You Need To Know
Want to peek into the mind of your ideal customer and find out how they engage with social media video? How they are interacting with brands via video? How are they purchasing?
Take a seat, because in this post we break down exactly how customers are watching social media video and more importantly, how they are purchasing from video.
And it’s...
It’s About Time
We equate being busy as being virtuous. When we’re maxed out, it feels safe. It must be productive. (Or is it?) It’s a badge of courage, honor or something …
Understanding Cloud Computing
Cloud computing got you perplexed? You’re not alone. Most of us talk about ‘the cloud’ without even realising what it really means. We’re clearing the air on cloud computing and how it can benefit your small business.
Business owners: 5 types of insurance you might be overlooking
Whoever said, “You can never have too much insurance” obviously never had to pay the premiums. Still, there’s no denying the fact you need it to protect your business and its assets.
Accurate Inventory Forecasting, No Crystal Ball Needed
Anticipating future demand is a tough job, wrought with ways you might go wrong. Proper demand forecasting and inventory control can save a company from buying too much or too little of something, which of course avoids expensive overstock scenarios or stockouts.
Aussie businesses get over $3.5m to launch their innovative idea into global markets
Offers for grants worth over $3.5 million will support 7 businesses to help launch their innovative products, processes and services into domestic and international markets.
The funding has been provided from the Accelerating Commercialisation element of the Entrepreneurs’ Programme.
Crafting Your Mobile Strategy: How Retailers Can Go Mobile and Increase Sales
We no longer need studies to tell us: Smartphones are almost everywhere. Most of the customers coming through your doors have a mobile device with them. And these devices aren’t always shoved in pockets or bags — shoppers are using them while they’re in store too.
Creating a business without debtors
There’s literally hundreds of blog posts giving you the 7-10 steps to reduce debtors and improve cashflow. Yet the debtors problem still exists to some extent in the majority of small and medium size enterprises (SMEs) globally.
Customer-centric banking innovation in Asia
Over 100 accounting/bookkeeping, marketplace and banking partners across Asia joined us in Brisbane this year to attend Xerocon, the most innovative conference for cloud leaders in Asia, Australia and New Zealand.
Debt Collection: The Whys & When
Too often businesses leave collecting debts at the bottom of the pile. Why? Often there is anxiety and worry around the process, or lack of trust in collection agencies. Sometimes lack of time and understanding of the process.
If You Don’t Got the Time, You Don’t Got the Money
Clichés. Can’t live with them, can’t live without them. (See what just happened there—it’s that bad).
The most widespread, just-waiting-to-pop-out-at-you, cliché is a very short one, measuring just three words—time is money.
Make your business’s homepage stand out!
The homepage is the most important page of your business’s website. It is the virtual shop front to your business, providing your customers a first impression of what you have to offer. You only have seconds to grab your customer’s attention so it is key to make sure that they can find what they’re looking for quickly and easily.
Tips for managing seasonal workers
During the Christmas holiday season, businesses of many types employ seasonal or casual workers to meet extra demands. Often these workers are hard-working young people who have travelled from overseas, bringing with them their own language and culture. This international melting-pot makes for a fun and productive work environment, although it can...
Business owners: 3 proven steps for setting achievable goals
A: “My goal is for my business to win more new clients.”
B: “My goal is for my business to take on 12 new clients by June 30th next year.”
Which of the above goals is more likely to be achieved?
Tax deductions for small business owners
Tax time is fast approaching—it’s important to do your homework and know exactly what tax deductions you can claim.
Business owners: Are you inadvertently putting your family home at risk?
As a business owner, there are plenty of things you need to manage, and two of the most important of these are assets and risks.
In other words, building your wealth and protecting your wealth.
Does your business have poor cyber security? Here are 11 ways password manager apps improve your security and save you time
Cloud computing and web-based apps have undoubtedly improved business efficiency. But once you and your team start using various online apps, one aspect quickly becomes inefficient (not to mention downright annoying): having to repeatedly enter usernames and passwords to log in.
Why modern business means cloud-based business
“The cloud” is a phrase that means something very different these days, due to the increasing use of cloud computing. But what exactly is cloud computing? And is it a good option for small businesses?
The fastest way to file your receipts: 4 killer apps to ease bookkeeping boredom
They say only two things are certain in life: death and taxes. For a lot of people, there’s also a third certainty in life: the pain of keeping track of every receipt when it’s time to do the taxes.
Smart ways to ease yourself into retirement, pay less tax and boost your Super
Two things first up: (1) If you want to (or have to) work past the age of 55, you need to read this article; or (2) If you know someone else who that applies to, please forward them this article or a link to it.
They’ll thank you for it.
Why receipt bank is a must for business owners
As much as we hate to admit it, the best business owners and executives can drop the ball on occasion. This is particularly true of the little things, which can be easily overlooked.
Digital signatures: 5 good reasons to use them in your business
“Signing on the dotted line.” It wasn’t all that long ago that phrase meant signing pen-on-paper. Increasingly these days it can also mean signing on-screen with a stylus—or even with your finger tip!—or by using your computer and keyboard.
What you need to know before starting a business
Starting a business is part science, part art, and a large part hard work! It can get lost in all the excitement but you need to get the balance right.
Why every business needs a CFO (and how small businesses can ‘rent a slice’ of one)
Larger businesses have a Chief Financial Officer (CFO) on staff. But what can small and medium sized businesses do in this regard?
9 ways you can pay less tax (but you need to act quickly)
Time is running out.
If you want to take a few simple preventative measures to minimise or defer how much tax you will pay for this Financial Year, you need to do two things: